When a business wants to make a strong first impression, few things are as effective as a custom mural. A well-designed mural does more than decorate a wall. It communicates personality, attracts attention, and gives customers something memorable to associate with the brand.
That was the goal behind my recent project for On Trend Hair Studio, located on Freeport Road in Cheswick, Pennsylvania. Working closely with salon owner Kaila Sypula, I designed and painted a bold exterior brand mural that reflects the salon’s creative energy and modern style.
As a Pittsburgh muralist, I love helping local businesses transform ordinary walls into eye-catching works of art that reinforce their identity and create a lasting impression.
Bringing a Salon Brand to Life Through Public Art
On Trend Hair Studio has built a reputation for helping clients look and feel their best. The salon’s approach is stylish, confident, and approachable. The mural needed to communicate those same qualities from the moment someone drove by the building.
The final design combines several standout elements:
- The On Trend Hair Studio logo
- A stylized 1980s-inspired silhouette
- Vibrant pink, teal, purple, and blue tones
- Bold geometric shapes and gradients
- High-contrast lettering for visibility from the street
The result is a mural that feels energetic, playful, and unmistakably on brand.
Why Murals Are Powerful for Local Businesses
A custom mural is one of the most effective ways to turn a blank exterior wall into a marketing asset. It helps businesses stand out and creates a memorable visual experience for customers.
For salons in particular, appearance matters. Clients want to feel inspired and confident, and the exterior of the building helps set that tone.
A professionally designed mural can:
- Increase curb appeal
- Strengthen brand recognition
- Encourage social media sharing
- Create a photo-worthy backdrop
- Make a business easier to spot
- Show personality and creativity
For On Trend Hair Studio, the mural functions as both artwork and branding.
Designing the On Trend Hair Studio Mural
Every mural project begins with understanding the business and its audience. I spent time reviewing the salon’s branding, color palette, and overall vibe before developing the concept.
The design draws inspiration from retro 1980s aesthetics while maintaining a clean and contemporary look. The silhouette gives the mural a strong visual focal point, while the surrounding shapes and colors create movement and energy.
The logo remains the central element, ensuring that the business name is clearly visible from the street.
Painting Process
Once the design was approved, I prepared the wall and transferred the artwork to the surface.
The painting process involved:
- Cleaning and preparing the wall
- Mapping the design
- Blocking in major colors
- Building gradients and details
- Refining edges and lettering
- Final touch-ups and cleanup
The bright colors required multiple layers to achieve full saturation and a crisp finish.
A Landmark for Cheswick
Murals have the ability to create landmarks. They turn familiar buildings into recognizable destinations and give communities something distinctive to enjoy.
Located along a busy stretch of Freeport Road, On Trend Hair Studio now has a highly visible visual statement that reflects the creativity happening inside.
For residents of Cheswick and nearby communities such as Springdale, Harmar, and Fox Chapel, the mural adds a burst of color and personality to the streetscape.
The Value of Hiring a Pittsburgh Muralist
When businesses hire a professional muralist, they gain more than a painted wall. They gain a collaborative partner who can translate a brand into a compelling visual experience.
As a Pittsburgh muralist, I work with business owners, nonprofits, and organizations to create murals that are:
- Site-specific
- Brand-driven
- Durable
- Visually impactful
- Designed to engage the public
Each project is tailored to the client’s goals and the unique character of the location.
About Pittsburgh Muralist Scott Kowalski
I am a Pittsburgh-based muralist, artist, and designer who creates custom murals for businesses and organizations throughout Western Pennsylvania.
My work ranges from bold abstract paintings to large-scale public art installations. Whether I am painting wildlife murals, floral compositions, or branded environments, my goal is always the same: create artwork that connects with people and transforms a space.
I believe murals are one of the most effective ways to bring color, creativity, and meaning into everyday environments.
Visit On Trend Hair Studio
If you are looking for a salon in Cheswick, visit On Trend Hair Studio to experience their services and see the mural in person.
On Trend Hair Studio
811 Freeport Road
Cheswick, PA 15024
Book appointments through GlossGenius, and follow the salon on Instagram and Facebook
Looking for a Pittsburgh Muralist?
If you are a business owner interested in transforming your space with custom artwork, I would love to hear about your project.
From branded murals and exterior walls to interior installations and large-scale public art, I work with clients to create pieces that are visually striking and built to last.